Clear strategy.
Consistent execution.
Built for B2B.

You think like a business owner. So do we.

You’ve been trying to
manage the marketing
yourself.

You’ve done what you can—updating the website, sending the occasional email, maybe hiring a few contractors. But it still feels scattered.

We help you stop reacting and start making steady progress. Clear, confident decisions and structured support that doesn’t add complexity.

Bench Strength Marketing helps B2B companies drive profitable growth with focused, practical, and easy-to-manage marketing—without the overhead of hiring full-time.

We bring marketing to the leadership table

Marketing isn’t just about visibility—it’s about helping solve the business problems that affect growth.

Think:

Lagging Sales

Lost Margin

Missed Opportunities

No visibility into what’s working

Hear From Our Clients

Client experiences in their own words

“Exceptional!”

We have really enjoyed working with Bench Strength on the building of our market plan/strategy at Redekop. Jill and Carla bring a practical approach to the process that makes it easy to work with. Their depth of knowledge and expertise on market strategy and execution is excellent. They are easy to work with, consistent in their communication and transparent on their process.

They very quickly grasped the depth and breadth of the businesses marketing challenges and engaged all stakeholders in the process. It has felt throughout the process that they are as committed to our businesses success as we are. I have no concerns recommending them as a valuable strategic partner.

Trevor Thiessen
President and Co-Owner , Redekop Manufacturing

You don’t need more
ideas

You need someone who can help you focus—and make decisions with confidence.

We help you:.

  • Set a clear strategy
  • Pick the right mix of tactics
  • Coordinate your marketing partners
  • Execute consistently
  • Build capability with processes you can own and use

We help you make the right ideas work.

What you get with 

Our fractional marketing services

Marketing Planning

We start with a working session 
to clarify your goals and help you make confident, focused decisions about where to invest your time and budget.

Hands-On Execution

We manage content, campaigns, and partners so nothing falls through the cracks.

Results-Focused 
Check-Ins

We meet regularly to talk through what’s working, what’s not, and where to focus next.

Systems and Templates

We create repeatable tools 
a future in-house hire can step 
right into.

The next step in your growth isn’t
more marketing. It’s better marketing.

No long onboarding. No shiny presentations. Just clear thinking,
experienced support, and results that make sense.